History: Hosted annually by Zeta Tau Alpha’s chapter at the University of Virginia for 28 years.
Purpose: Benefits the Zeta Tau Alpha Foundation to fund scholarships, educational programming, leadership development, and the fight against breast cancer.
Partnerships: Collaborates with Bright Pink, the NFL, the American Cancer Society, and the UVA Breast Care Center.
Impact: Raised nearly $30,000 for breast cancer each year.
Awareness and Community
Breast Cancer Facts: Affects 1 in 8 women in the United States.
Aiming for Change: Inspiring hope for a cure and maintaining educational efforts.
Location: At Madison Bowl (adjacent to UVA Grounds, located between Rugby Rd and Madison Ln).
Virtual Participation: Run in your hometown and upload your times to be ranked on the leaderboard.